Founding Product Marketing Manager
Location
Remote
Background
Company Overview:
Oscilar has developed a leading generative AI powered risk platform that allows banks, fintechs, credit unions and e-commerces to perform all their key risk decisions. Oscilar has managed to quickly penetrate the credit, fraud, and compliance markets, worth hundreds of billions of dollars a year.
Oscilar’s revenue grew by 7x in 2024 and, last quarter alone, the company onboarded customers like a Top 50 US Bank, Dave, Nuvei, and Uphold.
Oscilar is led by Confluent's (NASDAQ:CFLT) ex-founder and Apache Kafka creator, Neha Narkhede, who created Apache Kafka and founded Confluent, a $12B public company today. The ever-evolving platform has been engineered by the team that developed industry-leading risk management platforms at Google, Uber and Linkedin.
About the Role:
At Oscilar, we are seeking our Founding Product Marketing Manager to help shape our go-to-market strategy and drive product adoption in the rapidly evolving risk management space. This role will be instrumental in defining and communicating our product value proposition to key stakeholders across the financial services industry. We are looking for a strategic, customer-focused, and market-savvy professional who can translate complex technical capabilities into compelling messaging that resonates with our target audiences. This person will work closely with product, sales, and executive leadership to ensure our market positioning drives competitive advantage and accelerates our growth trajectory.
Opportunity:
As a founding team member, this role comes with significant equity benefits and the unique opportunity to build and scale a product marketing function from the ground up. You'll have direct impact on company strategy while working alongside industry veterans solving challenging problems in the financial risk space.
Responsibilities
Develop and execute go-to-market strategies for Oscilar's AI risk platform across different market segments
Create compelling messaging and positioning that differentiates our solutions in the marketplace
Produce high-quality content including sales collateral, website copy, case studies, webinars, and thought leadership pieces
Conduct competitive analysis, market research, and gather customer insights to inform product and marketing strategies
Partner with product teams to understand and influence roadmap and translate technical capabilities into customer benefits
Enable the sales team with effective training, tools, and materials to articulate our value proposition
Drive product launches and manage the full lifecycle of marketing campaigns
Establish product marketing KPIs and metrics to measure effectiveness and drive continuous improvement
Champion, be a role model for, and live Oscilars's cultural principles
Requirements
Minimum Requirements:
5+ years of product marketing experience, with at least 2 years in B2B SaaS, fintech, or enterprise software
Demonstrated success in developing positioning and messaging for technical products
Strong understanding of enterprise sales cycles and B2B marketing fundamentals
Excellent written and verbal communication skills with ability to simplify complex concepts
Track record of cross-functional collaboration with product, engineering, and sales teams
Experience with customer discovery and competitive analysis methodologies
Bachelor's degree in marketing, business, or equivalent experience required
Ideal Candidate Also Has:
Experience in risk management, financial services, or related industries
Understanding of machine learning/AI concepts and applications
Product launch experience in startup or high-growth environments
Content creation experience across multiple formats (blog, video, webinar)
Prior experience in a founding team or early-stage startup environment
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